Arts and cultural organizations face the same management challenges as for-profit organizations — and more. Administrators and managers of arts and cultural organizations address human resources, legal and tax issues, public relations and marketing, public policy and advocacy, and community development. Organizational leaders must also build and maintain fundraising and development operations.
Sweet Briar’s Arts Management Program prepares students to manage these kinds of challenges as they embark on careers building and strengthening arts and cultural organizations.
Sweet Briar offers an Arts Management Certificate for students who want to expand both creative and analytical skills through hands-on learning experiences on and off campus. The program combines theoretical knowledge and practical experience in arts management and museum studies within the framework of a liberal arts education.
A student who plans to graduate with the Arts Management Certificate will take at least 23 classroom credit hours of required courses. Faculty will also guide her through an academic-credit internship and practicum experiences suited to her specific areas of interest in the arts or cultural management.
The arts management program is an interdisciplinary program that works closely with the following departments and programs: